physics
Acceleration
In physics, acceleration is the rate of change of velocity—but in the attention economy, it's the rate at which your autonomy dissolves into algorithmic prediction.
$ cat /tag/surveillance-capitalism-2/
physics
Displacement
In physics, displacement measures the shortest path between two points—but in the attention economy, you never arrive where you meant to go.
physics
Newton's Third Law
Every click generates an equal and opposite extraction—the physics of digital reciprocity in an attention economy.
physics
Newton's Second Law
Force equals mass times acceleration, and your attention has both mass and momentum in the digital marketplace.
physics
Centrifugal Force
You're being flung outward by systems that pretend to hold you close—the physics of rotation explains why you can't look away.
physics
Angular Momentum
Once you start spinning in the attention economy, conservation laws guarantee you can't simply stop—you can only transfer your momentum elsewhere.
physics
Momentum
In physics, momentum is mass times velocity—but in the attention economy, you are the mass being accelerated through infinite scroll.