physics
Parallel Circuit
In a parallel circuit, current finds multiple paths—just like your attention splits across infinite digital channels, each one draining you simultaneously.
$ cat /tag/surveillance-capitalism-2/
physics
Capacitor
You store charge between plates of metal and dielectric, holding potential energy in an electric field—just like the platforms store your attention between sessions, building up tension until you return.
physics
Capacitance
You store charge between two surfaces that never touch—just like the platforms store your attention between scrolling sessions that never end.
physics
Voltage
The difference in potential that drives electrons through circuits is the same force that pulls your attention across digital networks—and someone else controls the terminals.
physics
Convection
Heat rises, carrying everything with it—including your data, your attention, and the invisible currents that shape what you see.
physics
Osmosis
How your attention moves through membranes you never agreed to cross, following gradients you didn't create.
thermodynamics
Adiabatic Process
In thermodynamics, no heat crosses the boundary—in your digital life, no attention escapes the system.
entropy
Entropy
The universe tends toward disorder, and so does your digital life—but someone is profiting from the chaos.
physics
Period
In physics, a period is the time it takes to complete one cycle—but in the attention economy, your periods are being measured, optimized, and sold.
physics
Conservation of Energy
In a closed system, energy cannot be created or destroyed—only transformed from one form to another, and you are the closed system.