physics
Equilibrium
In thermodynamics, equilibrium means death—and your digital life is reaching maximum entropy faster than you think.
$ cat /tag/attention-economy/
physics
Newton's Third Law
Every click generates an equal and opposite extraction—the physics of digital reciprocity in an attention economy.
physics
Newton's Second Law
Force equals mass times acceleration, and your attention has both mass and momentum in the digital marketplace.
physics
Newton's First Law
An object in motion stays in motion—unless acted upon by the algorithm that knows you better than you know yourself.
physics
Centrifugal Force
You're being flung outward by systems that pretend to hold you close—the physics of rotation explains why you can't look away.
physics
Centripetal Force
You're not scrolling in circles—you're being held in orbit by forces you can't see.
physics
Torque
The longer the lever arm, the easier it is to turn you—and the platforms know exactly where to apply pressure.
physics
Angular Momentum
Once you start spinning in the attention economy, conservation laws guarantee you can't simply stop—you can only transfer your momentum elsewhere.
physics
Momentum
In physics, momentum is mass times velocity—but in the attention economy, you are the mass being accelerated through infinite scroll.