Pilot Wave Theory
You're not choosing where to click—you're riding invisible waves that were set in motion long before you opened your phone.
You're not choosing where to click—you're riding invisible waves that were set in motion long before you opened your phone.
In physics, the Hamiltonian describes total energy and governs evolution through time—in surveillance capitalism, someone else wrote your equation.
The more precisely you're measured, the less you understand yourself—Heisenberg's ghost in the machine of surveillance capitalism.
In quantum physics, energy comes in discrete packets—and so does your attention, your identity, and every moment of your digital existence.
Light doesn't measure distance the way you do—and neither does your attention in the attention economy.
In physics, a mirror reverses light's direction without changing its speed—in surveillance capitalism, your reflection stares back with a thousand calculated eyes.
Every lens bends light toward a point of focus—and so does every algorithm, every interface, every screen that mediates your reality.
When light can't escape a denser medium, it bounces back—just like your attention trapped inside algorithmic walls.
In physics, reflection is when a wave bounces back from a surface—in surveillance capitalism, you are both the wave and the mirror.
Light bends when it crosses boundaries—so does your attention when it enters the digital medium.